Sustainability and Eco-Friendly Initiatives
What kind of planet will we leave for future generations?
Currently, 85% of the world's population suffers from various allergies, and the incidence of cancer is on the rise. A significant factor contributing to these health problems is the pervasive use of artificial ingredients in our daily lives, including:

  • Cosmetics,
  • Detergents,
  • Food preservers.
Causes
Some examples of useless, harmful products and inhumane practice:
Microplastic
Many mass-market cosmetic manufacturers use microplastics in their products to create a smoother and softer feel on the skin. However, this effect is purely superficial and provides no real benefit to the skin or body. Furthermore, microplastics are a significant environmental pollutant, accumulating in water sources, air, and the food we consume, such as fish, seafood, and sea salt.
Parabens
Parabens, commonly used as preservatives in cosmetics, are derived from petroleum. They are favored for their low cost, lack of taste and odor, and their ability to extend the shelf life of products without causing skin irritation. However, experts warn that parabens can accumulate in the body, potentially disrupting hormonal balance and increasing the risk of conditions such as breast cancer.
Synthetic fragrances
Synthetic fragrances are added to cosmetics to create a pleasant scent or to mask unpleasant odors from active ingredients. However, many of these fragrances can trigger allergic reactions and skin irritation, with long-term exposure potentially leading to more serious health issues.
Animal testing
Animal testing for cosmetics and detergents remains a significant ethical concern. These inhumane practices subject animals to suffering, often leading to severe injury or death.
*Сompanies that officially test their products on animals.
We want to change this!
  • Sustainability
    Recent research indicates that the cosmetics market has shifted towards sustainability in both production and consumption. Consumers, especially younger generations, are becoming more mindful of the environmental and health impacts of their purchases, paying closer attention to the ingredients in the products they use. This trend has encouraged the demand for more sustainable and transparent practices in cosmetics and household products.
  • Our Mission
    We are committed to providing high-quality, affordable cosmetics and home care products that are eco-friendly, cruelty-free, and safe for both people and the planet.
  • Our Motto
    We improve the quality of life by selecting sustainable, natural and environmentally friendly products that make people healthier and do no harm to the planet and animals!
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