UA
DE
Bricks #1

From Stock Crisis to Market Leader

We focus on results. When the goal is clear, we build strategy that works — fast.
Initial Challenge
A brick manufacturer faced critically low sales, overloaded warehouses with slow-moving products, and a high-cost production line that couldn’t be paused.

We stepped in with a clear goal: turn stagnation into scalable growth — fast, without stopping production.

Step 1: Market & Product Strategy
Research
Conducted field research: construction trends, active building projects, competitors
Optimized Product line
Built a new product matrix tailored to demand and optimized production costs
Marketing
Created a marketing strategy aligned with real-time market needs
Step 2: Marketing & Sales Activation
  • Launched digital lead generation campaigns
    35+ Facebook orders/day from 0
  • New price strategy
    Introduced new price architecture and promo tool
  • New lines stimulate sales of old lines
    Focused on fast stock liquidation through tactical offers and demand stimulation
Step 3: Operations & Digital Systems
  • Core Business Process
    Described and optimized internal production and sales processes
  • CRM
    Implemented CRM for sales tracking and customer interaction
  • Personal Development
    Introduced internal project management system
  • New Website
    Developed and launched a modern, SEO-optimized corporate website
Key Outcomes
  • Sold!
    90% of dead stock sold in 6 months
  • 100%
    Production line fully loaded
  • Liquidity Unlocked
    the owners gained the opportunity to invest in the modernization of the plant.

    And decided to increase business expansion to meet growing customer demand following the release of a new product range.
  • First Place!
    Producer No. 1 in Ukraine!
Continuous Growth Support
We don’t just leave you with a plan — we stay until it works.
  • Executive coaching for CEO & leadership
  • HR development & top management hiring
  • Internal structure & process optimization
  • Cost control, margin growth & scaling readiness
  • Our Focus Is Your Result
    We focus not just on doing the job — but delivering the result that matters to you.
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